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    Strength, Growth,
    and Expansion

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Investor Relations

Our strategic priorities pivot on three broad principles to create shareholder value: strength, growth, and expansion.

The foundation of the strategy is managing the product portfolio to increase revenue and strategically improve the products portfolio; protecting and enhancing the Sierra brand; recruiting and developing top talent; continuously improving business processes through the application of modern management principles, leveraging the technologies to improve the efficiency & reducing the cost and mitigate the environmental impact of the manufacturing.

We pursue organic and inorganic opportunities in regions beyond the Asian borders by identifying the growing markets, improving channel and end-customer relationships, and hosting marketing campaigns.

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Associate Companies

T & G Lanka Pvt Ltd

T & G Lanka Pvt Ltd

Established in 2010 through collaboration with T&G Elektro AS and Sierra Cables PLC, T&G Lanka specialises in supplying top-quality Fibre Optic Patch Cords to esteemed telecom and data service providers in the country. 
With a fully integrated production process and modern facilities, the company ensures the delivery of the highest quality products to end-users. As a leading supplier of electrical and fibre optic cable systems, harness solutions, and connectors for diverse applications, T&G Lanka prioritises maintaining and enhancing market competitiveness through certification under the International Quality Standard ISO 9001:2008.

A cable transport truck of Pacific Cables

Cables PTE Ltd - Fiji

Sierra Cables PLC, in collaboration with Vinod Patel & Co. Ltd, RC Manubhai & Co. Ltd, and Progressive Investments Ltd, established a joint venture in October 2016 to establish a power cable manufacturing facility in Fiji. Within the partnership, Sierra Cables PLC contributes its technical expertise and market knowledge to facilitate the setup and management of the operations in Fiji. 

This strategic investment in Fiji provides Sierra Cables PLC with a gateway to a sizable market encompassing Australia, New Zealand, Papua New Guinea, and other Pacific countries. The Fijian power cable manufacturing sector is dominated by a single manufacturer, exporting its products to the neighbouring markets of the Pacific islands.

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